Insight Analyst - London - £40,000

City of London
£40000 - £45000 per annum
13 Nov 2012
11 Dec 2012
PR-12316623
Karlene Pathirana
Marketing
Permanent
Full Time

Customer Insight Analyst -£40k + benefits - London

Keywords - SAS, Insight Analytics, Customer Segmentation, Customer Experience, Marketing Analytics, Customer Insight.

My client is looking for a Customer Experience Analyst or Customer Insight Analyst. The role itself is within the Financial Sector however they do not require someone to have come from this background for this role. They would rather someone to come from a Commercial background.

A fantastic opportunity to work in a house hold banking name as a customer insight analyst within the customer analytics department.

This is the ideal chance for someone at the start of their customer insight career to develop key skills within model development, analysis and customer insight.

The main purpose of the role is to deliver customer analysis which supports business decision and making tactical delivery. As a new joiner you will be supported and mentored throughout your transition into industry. To provide analytical input to support the development of customer strategy, marketing strategy and product development.

Deliver against clear briefing processes to support ad-hoc analysis to meet the specific needs of the business.


Deploy the most appropriate data analysis techniques and tool sets to deliver actionable customer intelligence in most efficient manner.


Undertake analysis which quantifies marketing opportunities.


Utilisation of statistical models that aid understanding of customer risk, value and behaviour.


Ensure effective use of model scores and flags in marketing campaigns.


Provide input to Customer Insight Management for the identification of data quality issues and data structure improvements within the Customer Data Warehouse.

Skills Required


Suitable for newly qualified with proven ability in customer data analysis using SAS


Ability of utilising data mining and statistical techniques


Ability in delivering actionable customer intelligence

SAS
Excel

If you are interested in this role then please send your CV - this is a great opportunity for aspiring SAS Insight Analysts. This role will NOT be available for long, do not hesitate ion getting in touch. Please call karlene on 02074695255

To find out more about Progressive Recruitment please visit www.progressiverecruitment.com