Technical Platform Manager

London
£50000 - £60000 per annum + 10%
29 Oct 2013
26 Nov 2013
VR/21427
Lara Sheldrake
Operations
Permanent
Full Time

Technical Platform Manager - DSP - London - £55,000

Our client, a demand side platform (DSP) with their proprietary technical Marketing Operating platform powers the marketing practice for thousands of brands.

THE ROLE

The Platform Solutions Manager manages a team of analysts who work with clients to implement a bespoke campaign and generate the best return on investment using their own algorithm based platform.

The key day-to-day tasks of the Platform Solutions Manager include:

  • Build a team of Platform Specialists
  • Monitor and manage all aspects of daily client performance
  • Establish a consistent and collaborative presence and act as the primary point of contact for assigned clients; escalate, track and solve client issues
  • Become resident expert at using the media trading platform
  • Provide inputs and thought leadership around campaign design, including requirements for success and optimal use of the platform to achieve client goals
  • Implement and launch campaigns on platform to ensure alignment with all requirements, constraints, and objectives
  • Guide client to execute and oversee day-to-day yield management across all campaigns and supply sources, including performance monitoring, identifying and implementing enhancements, issue identification and escalation

THE CANDIDATE

Key attributes of the Platform Solutions Manager include:

  • Bachelor's degree
  • 3-5 years of experience in online advertising account management, marketing consulting and/or brand management or yield optimisation
  • Strong communication skills; personable; charismatic
  • Experience with marketing campaign design, campaign management, and analysis preferred
  • Experience with optimisation through a bid management platform such as SEM preferred
  • Knowledge of the online media business and underlying technology and research.
  • Strong analytical skills. Must be comfortable with MS Excel, data analysis, and internet technologies
  • Strong ability to create and build relationships. Demonstrated track record of success and established relationships.

Apply:

Please apply through this portal or feel free to contact Lara Sheldrake on 0207 928 2525 or lara.sheldrake@welovesalt.com for a confidential discussion about this or other strategic level digital roles our team is recruiting for.

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Key Skills: Campaign optimisation, DSP, technology, campaign management, bid management, MS Excel, Yield Optimisation.