PPC Specialist - Devon - £40,000

Devon
£25000 - £40000 per annum
06 May 2014
03 Jun 2014
ASH11848JA
Jon Aspinell
Marketing
Permanent
Full Time
PPC and Digital Marketing Specialist (PPC, Google Analytics) - Barnstaple, Devon - up to £40,000. An excellent company to work for based in North Devon requires a PPC Specialist to join their business.

The company have a budget of almost a million pounds for PPC (AdWords) and have used a combination of internal (non-experts) and external (agency) resource to control and manage the PPC, in the past.

It has been decide that an expert internal resource will produce the best and most cost-effective PPC solution.

The position will involve the management and optimisation of all PPC campaigns. You will handle analytics, analysis and reporting of campaigns.

You will manage the Pay Per Click activity including keyword research and improving CPA, Quality Score and conversion rates. This role will involve a large amount of analysis.

Along with the PPC for the business, you will also be involved in general marketing campaign analysis and reporting. The company are looking at ways to improve ROI for their new business across all channels. You will be required to produce analysis and reporting on both PPC and online advertising to analyse the effectiveness of the campaigns.

In this role the successful candidate will assume responsibility for all ongoing and proposed paid search campaigns. Specific responsibilities will include; management, optimisation and analysis of current campaigns, proposing and implementing new and product specific campaigns, and accountability for improving conversion rates and driving down cost.

To be suitable for this role, you will need to be a specialist in the arena of Paid Search. You will need to have at least a couple of years' experience devising and managing multiple PPC campaigns, and your CV will need to demonstrate a track record of delivering results while at the same time saving on cost.

To apply for this role, please carefully detail all your relevant PPC / Paid Search experience in your CV. When sending your CV directly, please use reference ASH11848JA in the Subject Line of your application.

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