Head of Marketing (Online & Offline, Media, Digital, Strategy)

Berkshire
£85000 - £100000 per annum
29 Aug 2014
26 Sep 2014
ASH12599AC
Annette McPherson
Marketing
Executive
Permanent
Full Time
Head of Marketing - Slough, Berkshire

The Ashdown Group has been engaged to recruit a Head of Marketing for a medium sized business that has experienced significant growth over the last couple of years. This is a fantastic opportunity for a senior marketing professional to drive forward future strategic direction and take ownership of the next phase of growth.

The Head of Marketing will lead a team of 6, with overall responsibility for all marketing activity; both online and offline with a focus on media, advertising, branding & strategy. The ideal person will be a direct response specialist with strong experience of developing and managing consumer brands.

The following experience is required for this role:

-Numerate & commercially minded, able to perform at management board level
-Managing teams, budgets, third party suppliers and customers
-Extensive experience of setting & implementing successful marketing strategies across the customer lifecycle (B2C focus)
-A direct response marketing specialist who is able to implement and optimize creative & media across various routes to market i.e. digital, print, TV, radio and PR.
-Strong understanding of media, digital and data led channels
-Delivering results through effective testing, measuring and optimisation
-A passion for B2C marketing, customer insight and delivering impactful creative to improve ROI and overall customer experience

The ideal candidate will have the ability to embrace change in a fast paced fluid environment. My client is looking for a natural leader, motivator and manager who projects confidence and credibility in a senior level environment.

The open plan offices are based close to Slough, Berkshire with parking on site and good links from London Paddington.

The salary for this Head of Marketing position will be between £85,000 - £100,000+ basic and is very much dependent on experience and suitability.

Please apply by stating reference ASH12599AC in the subject line.

The Ashdown Group Ltd acts as an employment agency in respect of permanent vacancies and as an employment business in respect of temporary vacancies.